Minnesota Tourism: Good for You...Vital for Minnesota

Explore Minnesota Tourism Council

Did you know...?

Leisure and hospitality in Minnesota generates $10.5 billion in gross annual sales
More than $650 million is generated in state sales taxes
Minnesota's leisure and hospitality industry employs more than 244,000 workers
Tourism is a key section or Minnesota's economy, comparable to agriculture in its contribution to the gross state product
The annual number of person-visits in Minnesota (41 million) is nearly eight times the total population of the state

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The Council is focusing on four areas critical to the development and growth of Minnesota tourism:

Tourism Awareness
Funding: Currently, Minnesota tourism has slipped from 25^th to 30^th in overall U.S. state tourism budgets. We are being severely outspent by many of our competitors. The Council has established a goal of significantly increased funding to market Minnesota tourism.
Marketing: Innovative technology based - consumer generated content focusing on exploreminnesota.com
Partnerships

In addition, we work on program development and public policy issues at both the state and federal level.

Tourism businesses and organizations have a tremendous opportunity to ensure the continued growth and excellence of Minnesota’s tourism industry. Every effort is important.

Tourism and the Economy